Message Delivery Posters - Context

The below images show how my posters could work in different contexts

Flyers

Billboard

Newspaper Cartoon

Mr Kipling Box

This Mr Kipling box shows different styles of text being used in conjunction to good effect, as the different styles of text draw your eyes to the information in order of importance, meaning that Kipling and 6 Viennese Whirls are the first things you see, but the less important text creates a decorative effect whilst still being legible and making sense in logical order.

Message Delivery Posters - Further Development

Today I edited further my posters taking on board the advice given to me in the crit. This is most obvious in the removal of the full stops from the text poster, but I also noticed in the crit that people's text posters were generally more successful when a more gothic font was used, so I changed the font from Impact to Helvetica and slightly altered the layout, but I did experiment with Futura, but the blockier style of the Helvetica letters was more appropriate. From here I modified the text and layout of the image and text poster. I lowered the text because it split up the whitespace more, I got this idea from my research into Conservative Party Election Posters. I also modified the FIFA logo so that it was somewhat recognisable without being the actual FIFA logo, as I was told in the crit that I wouldn't be allowed to use it in a live brief. Personally I feel that my posters work better individually now because they're more high impact without losing how they work together as a set. 

Mothers Union Leaflet

When at a funeral I saw this leaflet for the mothers union in the church, something in which I have no interest in or links to, so I think it says a lot about the typography that I picked it up to look at it. The simplicity of white and black gothic fonts on a green background were effective alongside very little imagery. 

The type tempted me to open up the booklet to see what was inside it and I saw this. Not only was the simple typeface used creatively to good effect, but it shows how it can work on a gradiented background and alongside more complex imagery.

The back page shows how small and simple text can be used as a layout with the only image being negative space. It uses different colours to strong effect without looking amateurish  something which I find particularly difficult to do myself.

Message and Delivery Posters - Final Crit

Today was the final crit for our posters. I was pleasantly surprised about the feedback I was given from the class as a hole, not because I had a lack of faith in my designs, but more because I was unsure as to how clearly the messages were conveyed as obviously I had gotten quite into the project and was worried that I'd convinced myself that the posters had worked when in actual fact they hadn't.

The first poster I presented was the purely image one as I spoke about the First Direct advert with the beatboxing birds and how this poster was more of a concept for design rather than a stand alone thing. The general feedback was that my final poster communicated the poor decisions made by FIFA in awarding the world cup to Brazil, Russia and Qatar because of the denotations of the flags and the very very limited connotations that the 3 countries share. The symbols of the footballs make clear that the poster is about the world cup, which then makes it obvious that the 3 wise monkeys are ironic/sarcastic in a childish manner, which is what I was going for.

Somewhat surprisingly, the text poster was the one that came under the most criticism. The general feedback was that while it worked well in that it further clarified the context of the other two images, it wasn't really "high impact" in itself. A specific example of this was my use of the full stops after the three "no evils", as apparently they make the poster look separated into halves. This poster will be worked on before submission to take these comments on board.

Peoples reaction to the text and image poster were quite interesting. Being stood at the front an being able to see peoples faces as they read the poster suggested to me that the poster was definitely "high impact". There was a brief discussion about how clear it was that the messages weren't genuine and were clearly ironic and sarcastic. I was however criticised for using FIFA's official logo on a poster which is so clearly and seriously mocking them, and this is something I need to address on both this poster and the image poster.

One observation that was made was that the style of illustrations and the way I positioned FIFA to look would make my posters suitable for use in newspaper cartoon strips, which was again something I looked at, and so it was suggested I print on newsprint rather than just the regular paper I presented my work on.

Image Only Poster

Text Only Poster

Image and Text Poster